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Making Waves On Instagram

The secret to being a winner on Instagram is to spend as time and effort as you can engaging with your audience, and promoting yourself. Treating every Instagram post as equal, and taking a lot of care and attention with your content will be a huge benefit in the longrun. With that in mind, let's take a look at our top 4 Instagram tips!

#1 Hashtags

So many users forget to hashtag their content! When #tagging remember to think outside of the box and # some of the lesser used hashtags. If millions of people are using the same hashtags, then your chance of being seen becomes 1 in a million. How likely is your content to been seen amongst the millions of others all #tagged with the same thing?

#2 Alt-tagging

Alt tagging is where you offer a search engine, and web browser a description of an image. This is useful for if a user has a visual impairment and requires a screen reader to describe what’s being displayed on their screens. Alt-tags are vitally important for SEO, and all major search engines and services will penalise and downgrade content that doesn’t include it. Put simply; use great alt-tags if you want your content to be seen.
New Post Instagram

#3 Instagram Engagement

Engaging with both users and yourself on Instagram will not only give your account a friendly and personable touch, but it also tickles the Instagram algorithm and shows you, and your content as being some “of worth”.

If a user comments on your post, give them a like and reply. Don’t be afraid to like your own posts either. It all looks good to the Instagram algorithm.
Instagram engagement

#4 Create visually stunning content

Share images and content that will make people stop and look, and want to click through the rest of your content. The more engaging your content is, the more exciting your hashtags and alt-tags can be!

Using image effects and post-processing techniques like HDR via a service like Lunapic will give your pictures a visual edge and sheen!.

If you follow these 4 tips you’ll soon join the winners of Instagram! We’re all winners at Screaming Squid, so Keep an eye on our site for more great content and guides.

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